The link between Neuroscience, Psychology, and Behavioral Economics

What can buying movie tickets teach us about the need for neuroscience in decision-making? How our brains are influenced by the environment, and what does ‘embodied cognition’ have to do with Jewish mothers? The challenge of explaining our own thoughts and motivations, and why ‘asking questions of the brain’ rather than ‘asking the person’ could be advantageous if we want to truly understand ourselves. And… how do dentists’ career choices inform us about hurricanes, and about our flawed difficulty explaining our thoughts?